What is digital transformation?

Digital transformation is the process of transforming businesses’ digital technology capabilities to improve operating procedures. By reviewing existing processes and updating them to integrate digital technology, businesses give themselves the best chance of survival in a world of rapid technological change and innovation.

Why is digital transformation so important?

The key driver behind digital transformation is often survival. Companies that want to succeed in our modern world of ever-changing and improving technological advancement must be willing to adapt and change their processes to stay ahead. They have to learn to challenge the status quo, to experiment and to think outside of the box.

The development of digital transformation solutions comes with its risks and, particularly for larger businesses, it isn’t cheap. Upgrading technology will always come at a cost, but a complete transformation of how you use technology to run your business demands a significant investment. The fact that spending on digital transformation is on the increase, despite the costs and risks involved, is testament to the importance it’s given by businesses worldwide.

Why are businesses putting digital transformation at the top of the agenda? 

Every business introducing digital transformation solutions will be motivated by factors specific to the development of their business strategy. One driving factor may be staying ahead or keeping up with competitors who are using digital technology in a more innovative way. More often however, rather than being driven by a need to use the latest technology, digital transformation comes from a need to move away from outdated technology and processes that no longer serve their purpose in the most efficient way. Across all business sectors, digital transformation is moving to the top of the agenda for business innovation.

What can digital transformation achieve? 

Businesses undergoing the digital transformation process will expect quick, tangible and quantifiable results as a return on their investment, and done properly, this is exactly what you can achieve. Benefits include:

  • Speed
    In a world where we can get things done quicker and more efficiently than ever before, speed is a priority for every business, and will be top of the digital transformation agenda.

  • Cyber security
    Cyber attacks are a huge risk, capable of crippling any business, so investment in upgrading cyber security is essential.

  • Improved customer service
    Modern digital technology can transform the way you communicate with, deliver to and manage your customer base.

  • Integrated digital solutions
    Rather than buying package software and trying to make it fit, businesses are thinking outside of the box and developing customised, innovative software packages to meet their specific requirements.

Who is responsible for driving digital transformation? 

While CIOs and IT Directors will drive the digital transformation process, it can only achieve its aims and improve the business if it starts at the top, and has buy-in across departments, job roles and working groups across the business.


We know the value a digital transformation can bring to your business. Our digital transformation consulting services can help define and implement a strategy that will drive the most value to move your business forward. We also understand the investment you have in your current systems, and the budgetary constraints you will face when considering your transformation project. This is why a large part of the digital transformation work we do with our clients involves modernising legacy systems to update the outdated technology that no longer achieves its purposes. So rather than scrapping the system you’ve used and relied on for so long and starting from scratch, we can save you time and money by using the foundations of your old system, and developing new, more efficient technology around it.

So if you’re looking to build your company’s resilience and stay ahead in a digital world, contact us to discuss how we can customise your businesses digital transformation to suit your requirements and your budget.


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